Shopping Cart


No products in the cart.


We're Building the World's BIGGEST Online Community for Small Businesses

Nearly half of 2024’s new unicorns are AI startups


The relentless AI hype in the tech industry, coupled with OpenAI’s ascent to becoming the world’s third-largest unicorn, prompted BestBrokers to analyze the latest data on the newest entrants to the prestigious unicorn club.

This analysis reveals significant trends and insights into the global startup ecosystem, highlighting the sectors and regions driving this growth.

Unicorn Landscape Analysis

Using data from CB Insights, BestBrokers dissected startups valued at over $1 billion by industry, country, and market valuation. As of 2024, the total count of unicorn companies stands at 1,241, with 28 new additions this year alone. Here’s a detailed breakdown of these newcomers by industry:

AI Dominance: Out of the 28 startups that achieved unicorn status in 2024, 12, or nearly 43%, are AI companies. This underscores the massive investments and advancements in artificial intelligence, reflecting its pivotal role in shaping future technologies.

Fintech and Crypto Surge: Eight of the new unicorns, or 29%, are in the Fintech or Crypto sectors, highlighting the continued innovation and growth in financial technologies and digital currencies.

Diverse Growth: The remaining new unicorns span various industries, with 4 in Enterprise Software, 2 in Digital Media, and 1 each in the Food & Beverage and Pharmaceutical sectors.

Key Insights from the Report:

Europe’s Leading Unicorns

Revolut: The UK’s digital banking giant, Revolut, leads Europe’s unicorns with a valuation of $33 billion. The company is seeking to sell about $500 million worth of existing shares, aiming to boost its value to $40 billion, further cementing its position as a market leader.

Celonis: Germany’s data processing firm, Celonis, holds the second spot in Europe with a $13 billion valuation. The company specializes in process mining technology, which is crucial for improving business operations.

Global Switch: The UK’s data center operator, Global Switch, ranks third with a valuation of $11.1 billion, reflecting the growing demand for data infrastructure in the digital age.

Global Leaders

ByteDance: The Chinese social media behemoth, ByteDance, tops the global unicorn list in 2024, with an impressive valuation of $225 billion. Its flagship product, TikTok, continues to dominate the global social media landscape, driving its astronomical valuation.

SpaceX: U.S.-based spacecraft manufacturer SpaceX ranks second globally, valued at $150 billion. SpaceX’s pioneering efforts in space exploration and satellite technology have positioned it as a leader in the aerospace industry.

Hectocorns: ByteDance and SpaceX are the only two companies classified as hectocorns, valued at $100 billion or more, highlighting their extraordinary impact and market leadership.

Industry Breakdown of New Unicorns

AI Startups: 12 new AI startups have joined the unicorn club in 2024, indicating a robust pipeline of innovation in artificial intelligence and machine learning technologies.

Fintech and Crypto: The addition of 8 new unicorns in the Fintech and Crypto sectors reflects the ongoing digital transformation in financial services and the growing adoption of blockchain technologies.

Enterprise Software: 4 new unicorns in Enterprise Software demonstrate the increasing demand for advanced software solutions in business operations.

Digital Media, Food & Beverage, and Pharmaceuticals: These sectors each saw new additions, highlighting their diverse contributions to the global startup ecosystem.

European Unicorn Hub

United Kingdom: The UK boasts the highest number of unicorns in Europe, with 54 startups as of May 2024. This positions the UK as a leading hub for innovation and entrepreneurship in the region.

Germany and France: Germany has 31 unicorns, while France follows with 27, reflecting their strong presence in the European startup landscape.

Global Unicorn Distribution

United States: The U.S. is home to 662 unicorn startups, representing over half of the global total, with a combined valuation of $2.153 trillion. This dominance underscores the U.S.’s continued leadership in fostering high-value startups.

China and India: China follows with 169 unicorns worth $641.7 billion, and India has 71 unicorns valued at $192.24 billion, showcasing their significant roles in the global startup ecosystem.

Keep up to date with our stories on LinkedInTwitterFacebook and Instagram.


Leave a Reply