Ten reasons to attend Reed Gift Fairs Sydney 2025

Reed Gift Fairs Sydney returns to ICC Sydney from 15 – 18 February 2025, and this year’s event is set to be the most exciting yet! With expanded offerings, two levels of premium suppliers and plenty of inspiration, it’s the ultimate destination for small-business owners and retailers looking to level up.Â

Here are 10 reasons why you can’t miss Summer’s biggest week in retail:

1) Discover 100+ new brands

Looking to refresh your shelves? Over 100 suppliers are joining Reed Gift Fairs Sydney for the very first time, bringing NEW and unique products that will keep your customers coming back for more. From newly launched products to must-have collections, this is your chance to stay ahead of the game.

2) Source products that sell

Find out what important products are needed at your store and get insights from expert wholesalers on how to increase your product offerings or move existing stock off shelves with enticing packages. Hundreds of Australia’s leading brands will showcase their newest releases, helping you stock your store with proven bestsellers.

3) See, touch and feel products in person

At Reed Gift Fairs, you’ll be able to see, touch and feel thousands of products, giving you the confidence to choose items your customers will love – with hundreds of brands under one roof, your options are endless!Â

4) Now across two levels

Reed Gift Fairs Sydney has expanded! If you’ve been before, you’ll be delighted to learn that the event has returned to two levels at ICC Sydney – explore 400+ brands offering products across Gift and Lifestyle, Home and Décor, Fashion and Accessories, Kids and Family and Beauty and Wellness. If this is your first visit, then get ready to experience the largest variety of wholesale suppliers in one place – view the lineup here.

5) Two major retail events in one venue

Register once to attend Reed Gift Fairs and also gain access to sister event, Life Instyle, also located at ICC Sydney. Here, you’ll discover an additional 180+ boutique suppliers as part of a curated collection of retail’s best original Australian brands. That’s over 580 suppliers under one roof in beautiful Darling Harbour, making this your ultimate one-stop sourcing event!Â

6) Complimentary retail therapy seminar

Grow your business with practical tips from Retail Therapy, a live-seminar series included with your free registration. Here’s a sneak peek of what you can expect:

• How to master visual merchandising
• The psychology of retail pricing
• Social media marketing that works

Access the full agenda here.

7) Exclusive accommodation deals

Travelling to Sydney? Take advantage of exclusive hotel offers and for added convenience, airport shuttles will be available to make your trip seamless. Book your stay here.

8) Trends showcase

Get inspired at the Trends Showcase, where you’ll preview the most popular and trending products across a variety of categories. Don’t miss the selection of Giftguide Hot 100 winners, displayed exclusively at Reed Gift Fairs Sydney.

9) Wine, dine and relax

Take a break from sourcing and enjoy freshly baked treats at La Patisserie, indulge in a modern Australian dining experience at the Agora pop-up restaurant or unwind with a glass of bubbly at the Wine Bar. Need to recharge? Head to the Pamper Pit Stop for a quick and complimentary five-minute massage.

10) Build your network

Reed Gift Fairs Sydney is more than a sourcing event – it’s an opportunity to connect. Meet suppliers face-to-face, forge long-term partnerships and feel the warmth and spirit of the Australian retail community as over 12,000 businessowners unite over four days to be inspired for the next retail season. Keep an eye out for on-stand functions and make meaningful connections that will elevate your business and continue to support local.

Ready to join us?

Don’t miss Summer’s biggest week in retail! With so much to see, do and discover, Reed Gift Fairs Sydney is the ultimate destination to kickstart your sourcing for 2025.Â

Register now for free – TRADE ONLY.

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