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SMEs find a slight boost in consumer sentiment

​ The recent Westpac Consumer Sentiment bulletin for December 2023 sheds light on key indicators that could significantly impact SMEs across the country.  The economic landscape for Australian SMEs in 2023 is marked by challenges but also opportunities for proactive and strategic businesses. Consumer sentiment in Australia rose slightly in December 2023, but remains well […]

Let’s Talk: Understanding the importance of patents, trademarks, and copyrights

​ Are you a business brimming with innovative ideas? Protecting your creations is crucial for success in today’s competitive market.   In this week’s edition of “Let’s Talk,” we delve into a crucial aspect of business and innovation — the intricate world of intellectual property. From decoding the intricacies of patent registration to understanding the role […]

The Double-Edged Sword: How AI saves money, but…

​ AI is a tempting proposition for businesses of all sizes, promising efficiency, productivity, and cost savings. But behind the shiny veneer of AI technology is a stark reality: Australian businesses are losing money due to poor integration and digitisation. It’s something that big organisations and government departments aren’t immune to either.  One of the […]

No Coding Required: Our selection of top tools for effortless automation 

​ Automation is really important in today’s digital world. But not everyone knows how to code.  That’s where no-code automation tools come in. These tools make automation accessible to everyone. They have easy-to-use interfaces that let people connect apps, simplify processes, and do complex tasks without coding. This guide introduces different no-code automation platforms. They […]

Pro tip: Aussies swipe right for brands with both value and values

​ Consumers are evaluating their relationship with leading brands and making new, economic-value-based choices, according to the latest KPMG Customer Experience Excellence Report 2023. Non-grocery retail brands dominated the top brands for customer excellence in Australia this year, accounting for eight of the top 10 brands. Bunnings topped the table for the first time, followed by […]